Depends on whether you're paying it or getting it. It doesn't seem to me that it would cover much overhead and leave a great deal of profit margin.

Sure, a quantity discount would be nice, and it would be really nice to increase ownership, but I don't think $9.95 is that high.

I'm not a "real" old-timer---I came in in 1999. I guess I'm "second wave," but I have thirteen teams and I don't get a price break.
Stupid? Probably...but it't cheaper than hanging out in bars, and I'm too old to do that anyway.
Dave